As a journalist, Renée is a seasoned storyteller with an insider’s knowledge of what piques the media’s interest. She also works with advertising and content marketing agencies, public relations firms, small businesses, corporations, nonprofits and Higher Education clients to create, hone and disseminate their messages. This can drive awareness, donations, boost profits, and create meaningful change.
Consulting Projects have included:
Overhauling communications to parents and prospective students for flagship university based on creative agency’s rebranding guidelines
Writing small business website copy
Writing lawyer bios for law firm websites large and small
Assisting nonprofit CEO with branding, speech writing, ghostwriting Op-Ed and pitching stories for which she is expert to media outlets (one of which landed in Forbes)
Writing pitch to journalists about common medical condition with new treatment coming out of clinical trials for midwestern pharmaceutical company
Writing advertorial about drug delivery methods for a New Jersey-based pharmaceutical company
Interviewing dozens of students, professors and university administrators working with New York-based agency to help create marketing deck (a visual presentation to guide future marketing efforts) for small New England liberal arts college
Interviewing dozens of pharma employees at annual sales meeting and crafting authentic corporate narrative to inform communications and social media channels
Testimonial
“Renée is among the best freelance hires I’ve made. She’s smart, insightful, a great writer, a quick study of brands, mature, professional, doesn’t need hand-holding, and everyone loves her (internally and externally). Though she worked off-site, she was very much a part of the team. And when we had her travel with teammates it was seamless.
As a journalist, Renée brought a fresh perspective to the work, and she had no issues delivering even on tight deadlines. Her first draft of the first narrative she worked on with us blew everyone away. She pretty much nailed it and only needed a few edits about some brand-specific nuances that there’s no way she could’ve known about.
On top of all that, Renée has the most wonderful sense of humor and is a lot of fun to work with.
She has become a go-to freelancer. I highly recommend Renée.”
Former Managing Director
Marina Maher Communications
New York, New York
(Currently Chief Creative Officer, Jane & Alan)